Hub & Spoke architecture offers unmatched resilience and scalability

Employing in-house developers is an expensive and time consuming endeavor that may be unrealistic from the outset. Hiring a digital marketing platform often proves costly, and results in convoluted systems that prove very limited in scope, flexibility and are hard to scale. It rarely guarantees results.  

SeoSamba’s digital marketing software, however, built around a hybrid hub-and-spoke framework, offers our private-label partners unmatched flexibility and scaling at cost-efficient pricing. With SeoSamba, WordPress or SeoToaster-powered websites act as spokes, while our marketing platform serves as the hub that connects the sites together using centralized execution.

wordpress multisite network mixed

Your marketing services also extends to clients irrespective of their website's engine, thanks to our agnostic marketing toolset that includes email marketing, social marketing, Press Release distribution, Search Rankings tracking, Call tracking and Website analytics under one roof.

Our centralized execution hub offers any client:

  • Email newsletter marketing services
  • Social media curation
  • Social media calendar
  • Call tracking
  • Press Release distribution

 And with at least one website connected to the platform:

  • Rule-based Search Engine Optimization and automation
  • Centralized blog posts and social marketing distribution
  • Consolidated inbound forms, ecommerce transactions and call tracking
  • Networked content and app distribution
  • Search engine ranking tracking
  • Website analytics

 Additionally, our comprehensive dashboard offers real-time analytics, which allows you to take the pulse of your entire client's portfolio at a glance, monitor all project's Key Performance Indicators and receive automated performance alerts when custom threshold are met:

  • Aggregated Key Performance Indicators
  • At-a-glance view of client's entire portfolio
  • Customizable simplified, multi-location businesses and advanced users level interfaces
  • Customizable KPI alert threshold system for providers and end-users
  • Search Engine Optimization analytics
  • PPC account reporting
  • Social marketing analytics
  • Web store transactions
  • Calls and forms leads
  • Ad performances via Google DFP
  • Social and advertising campaigns
  • Website analytics


Our white label marketing automation software allows our partners including traditional media organizations to launch state-of-the-art digital services almost overnight. Yet its greatest benefit might be is scalability. Functioning equally well with two or 20,000 clients, is our hub & spoke architecture which allows to connect both SeoToaster and WordPress powered websites and deliver a fully integrated marketing solution.

Some benefits of SeoSamba's hub & spoke architecture:

  • Choose adapted hosts based on their local market credentials
  • Locate websites closest to their end-users
  • Improve Search Engine Optimization via IP geo-location
  • Enables high-performance multi-location business marketing
  • Build resiliency in your operations, avoid "all eggs in the same basket" syndrom
  • Adapt each website as required, and grow with your client needs rather than seeing them churn


Use our spoke SeoToaster software to:

  • Create websites, webstores or landing pages builder
  • Sell CRM subscription as a stand-alone or add-on to websites
  • Unlock features and add plugins as client need evolves
  • Support websites and webstore with over 100,000 pages
  • Offer amongst the widest features range thanks to our built-in functionalities and plugins 
  • Deploy websites across the world on your own infrastructure or rely on SeoSamba's
  • Service customers in 14 languages and counting