SeoSamba Blog

Aug 01, 2023

In the ever-evolving realm of franchising, attaining marketing success is paramount to propel brand growth and ensure the overall success of the franchise network. One pivotal aspect of this equation lies in enabling franchisees to execute effective marketing and sales activities. By empowering franchisees with the tools and strategies needed to thrive in both the physical and digital realms, a brand's expansion in the physical world can seamlessly translate into unstoppable momentum in the digital arena. In essence, this transformation of scaling turns from being a potential hindrance into a significant competitive advantage.

Jul 11, 2023

Customer Relationship Management (CRM) systems have become an essential tool for streamlining these processes and driving growth. Let’s explore the significance of CRM for franchise sales and dive into the differences between legacy CRMs such as FranConnect and coming ones like the Franchise sales edition of SeoSamba CRM.

Jul 03, 2023

Navigating the realm of online reviews can be a double-edged sword for businesses. While positive reviews can bolster a company's reputation and attract new customers, negative reviews have the potential to inflict significant damage. However, negative feedback doesn't have to be a cause for despair. The right approach can serve as an opportunity for growth and improvement. This article will explore ten effective strategies for handling negative reviews, empowering businesses to turn them into stepping stones toward success.

Jun 09, 2023

In the dynamic world of franchising, achieving marketing success is crucial for the growth and overall success of the franchise network. While franchisors play a significant role in providing the overarching marketing strategy, franchisees' active involvement and localized efforts are equally vital. One powerful aspect of franchisee marketing enablement is leveraging local networks.

Nov 07, 2022

Word of mouth and recommendations given by friends or family used to be the most effective way to acquire new customers and build your business—today. Anyone can find you online and read your reviews to learn about others' experiences with your company. All it takes is a quick search on Google or Facebook.

May 12, 2022

Whether you’re a full time marketer or a business owner playing the role of marketer, having a strategy in place for Social Media Marketing is a must. Without one, you won’t be able to measure results and understand what resonates with your audience.

Nov 04, 2021

Visual Pipeline Management in your CRM, Repurpose Content with SeoSamba MOS, and Lead Management Best Practices Refresher. Visualize your deals in your sales cycle with cards, turn reviews into recurring social posts and more in SeoSamba monthly product update

May 11, 2021

Online marketing has evolved into a complex, yet mandatory, the necessity for small businesses over the last decade. For most business owners, it isn’t something they are willing or able to commit the time required to learning and executing a good marketing strategy. Many may not even know where to start, or which marketing tactics work and which ones do not.