Nov 26, 2025
Favourite Thanksgiving marketing campaigns from marketing experts!We collected answers from 19 marketing experts about their favorite Thanksgiving marketing campaigns and insights on how to leverage Thanksgiving, focusing on storytelling, authenticity, and practical value to create campaigns that not only capture attention but also strengthen brand loyalty and consumer trust during this special season.
Nov 20, 2025
Online Reviews Statistics & TrendsWhat Every Business Needs to Know. Customers trust customers, while even the smallest failure from the brand can lead to a switch to competitors. That is why online reviews could be crucial when influencing customer behavior. You can perform reputation management both manually and automatically with the help of reputation management software.
Oct 20, 2025
Agency Toolkit October: SeoSamba’s Latest Features & StrategiesWelcome to the October 2025 edition of Agency Toolkit, where we bring you the newest features and cutting-edge strategies from SeoSamba to keep your marketing ahead of the curve. In today’s fast-paced digital landscape, success comes from staying agile, adapting to change, and always pushing for innovation.
Oct 14, 2025
How much does Salesforce really cost for businesses?Juggling disconnected websites, CRM tools, campaign dashboards, and communication channels results in siloed data, operational headaches, and missed opportunities. As marketing teams look to harness the true power of artificial intelligence, only a genuinely unified platform — one that centralizes every touchpoint and data stream — can provide the strategic foundation needed to turn raw information into business-changing insights.
Oct 07, 2025
How does a unified marketing infrastructure help beat the competition in the AI era?AI has redefined how customers discover, evaluate, and choose businesses. Chat GPT, Grok, Gemini, AI summaries, answer engines, and automated ad algorithms increasingly determine what people see first, and often, what they trust most.
Sep 11, 2025
What is a Google post? Do Google Posts make it easier for customers to find me on Google?Google Posts work like mini social updates embedded in search results. They let you share promotions, events, news, or special offers directly in your business knowledge panel. Unlike traditional social platforms, these posts appear right where customers are already searching for you, making them more visible.
Sep 11, 2025
Agency Toolkit September: SeoSamba’s Latest Features & StrategiesWelcome to the September 2025 edition of Agency Toolkit, where we bring you the newest features and cutting-edge strategies from SeoSamba to keep your marketing ahead of the curve. Video, reviews, operations. New SeoSamba features agencies can use!
Sep 03, 2025
Client reporting made easy - automated dashboards for marketing agenciesMarketing agencies thrive on results, but presenting those results in a clear, actionable format that your clients understand can be challenging. Clients want reports that quickly show where their budget went, what it achieved, and what’s next. Still relying on spreadsheets, disconnected data sources, or inconsistent formats? It’s time for a change.
Jul 16, 2025
How to track ROI from organic, paid, social, emailIf you're running a marketing agency or managing a franchise with multiple locations, one thing is clear: you need to justify your budget with hard numbers. Clients, CMOs, and stakeholders don’t care about vague metrics; they want to know what’s driving revenue. That means tracking real ROI (Return on Investment).
Jun 25, 2025
How Franchise Brands Can Get Featured in AI-Powered Search and SummariesWinning on search engines isn’t just about keywords and backlinks anymore. AI tools now decide who gets featured, recommended, and remembered. Whether it’s ChatGPT, Google Gemini, Siri, or Alexa, these systems rely on AI-digestible content, structured data, social proof, and authority signals to surface your brand in real-time conversations.